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SOCIAL MEDIA & CONTENT DIRECTOR - SEASONAL
The Snow Lodge is hiring an onsite Social Media & Content Director in Aspen, CO & Montauk, NY.
Salary: Starting at $70,000 (negotiable based on experience)
Job Summary
We are seeking a strategically-driven Social Media & Content Director to join our team in Aspen, CO. In this role, you will be responsible for crafting high-quality content, developing social media strategies, and managing campaign timelines. The Social Media Director will create and implement strategies designed to enhance brand visibility, foster relationships, and drive engagement and conversions. This position requires a creative, results-oriented professional with a deep understanding of current social media trends, luxury branding, and digital marketing within the hospitality sector. The ideal candidate will have a strong grasp of the Snow Lodge’s audience and values, as well as the ability to collaborate with our partners and sponsors to drive meaningful content and engagement across all social media platforms.
Key Responsibilities:
Social Media Strategy & Execution: Develop and implement a comprehensive social media strategy to elevate the brand presence and engagement across Instagram, the Snow Lodge website, and other digital platforms.
Content Creation & Curation: Create, manage, and curate high-quality content that aligns with the brand’s voice and aesthetic, reflecting contemporary trends in luxury hospitality.
Brand Partnerships & PR Relations: Oversee and coordinate collaborations with key partners and ensure smooth communication and fulfillment of social media obligations. Work closely with PR consultants to secure press coverage and align with media opportunities.
Photography & Videography: Submitting for hiring, negotiating prices and scheduling top quality photography and videography for events. Direct and oversee all on-site photography and videography over evenings and weekends, ensuring content aligns with the brand vision. Maintain strong relationships with photographers and videographers to ensure consistent quality and brand alignment.
Internal Collaboration: Collaborate with internal teams (design, operations, events, etc.) to ensure cohesive brand messaging across all touchpoints. Assist the event team in capturing content and promoting activations through social channels.
Website & Digital Presence: Oversee website content, design, and functionality, ensuring updates are aligned with seasonal campaigns and brand direction.
Community Engagement: Actively engage with followers, responding to inquiries and fostering a strong online community. Regularly audit social media and website performance, providing actionable insights for optimization. A strong understanding of proven methods and skills to grow audience engagement on all platforms.
Event & Marketing Integration: Support event integrations, content capture, and social media campaigns to amplify brand presence and guest experiences.
Reporting & Analysis: Track and analyze performance metrics to continuously refine strategies. Provide regular reports and recommendations to management to drive brand growth and engagement.
Team Leadership: Lead, mentor, and inspire internal teams and external contractors (photographers, videographers, etc.), ensuring consistent execution of brand objectives.
Qualifications:
Experience: Minimum of 3-4 years in social media and content management, particularly within hospitality, lifestyle, or luxury sectors with proven success and vetted references in the hospitality, lifestyle, or luxury industries.
Education: Bachelor’s degree in Marketing, Communications, or a related field.
Skills: Expertise in social media management, analytics, and content creation for luxury brands. Strong proficiency in content management systems, graphic design software, and SEO. Excellent writing, editing, and communication skills. Ability to craft innovative and engaging content that resonates with luxury brand audiences.
Attributes: Strong leadership and team management capabilities. Ability to work in a fast-paced, high-pressure environment. A deep understanding of emerging social media trends and luxury branding strategies. A passion for the hospitality industry, outdoor activities, and luxury brands. Flexibility and adaptability, ability to work under pressure, solve problems, and handle last minute changes.
Location Knowledge: Preference for candidates familiar with Aspen, CO, and Montauk, NY markets.
Experience: Minimum of 3-4 years in social media and content management, particularly within hospitality, lifestyle, or luxury sectors with proven success and vetted references in the hospitality, lifestyle, or luxury industries.
Technical Requirements:
Technical Requirements: Proven ability to work with all social media platforms/digital tools including Instagram, Facebook, Twitter etc. Responsible for daily management and posting of content, weekly/monthly analytics & reporting, and marketing strategy. Basic knowledge of SEO and digital marketing principles.
Working Hours:
This is a full-time, seasonal position. The role requires flexibility, including evening and weekend work during the peak seasons (May-Sept in Montauk, Dec-April in Aspen). Off-season work may be remote, but requires general availability.
Compensation:
Starting salary: $70,000+ (negotiable based on experience). Non-overtime position.
Benefits:
Competitive salary, dependent on experience. Housing provided for the winter season in Aspen or the surrounding areas. Potential for year-round employment, including opportunity in Summer at The Surf Lodge in Montauk, NY. The Snow/Surf Lodge is a growing brand, with plans for future development in a variety of new locations, both nationally and internationally. The proven candidates will have the opportunity to grow with the company. Employee dining discounts.
Application Process:
Interested candidates should submit their resume, cover letter, and portfolio showcasing relevant work to careers@snowlodge.com.
BOOKKEEPER / OFFICE MANAGER - PART-TIME
The Snow Lodge is hiring an onsite Bookkeeper / Office Manager in Aspen, CO.
Job Summary
We’re looking for an experienced part-time Bookkeeper / Office Manager to perform all payroll, invoicing, collections, and accounting functions at The Snow Lodge, located inside The St. Regis Aspen hotel. This role will be 2-3 days a week onsite, and a seasonal position that requires an immediate start date. The ideal candidate will have experience in hospitality accounting, a deep understanding of standard accounting systems, and strong communication skills. You will help create and maintain an efficient work environment, ensuring organizational effectiveness, clear communication, accurate record-keeping, and seamless coordination among departments.
Technical Position Expectations:
Bookkeeping: Maintain and balance the general ledger accurately and in a timely manner. Process payroll and ensure accuracy in tax calculations. Assist with preparing and submitting tax reports (e.g., sales tax, occupancy tax). Oversee all accounts payable functions, including reviewing, coding, and processing payments. Manage accounts receivable, including invoicing, deposits, collections, and revenue recognition. Prepare financial reports by collecting, analyzing, and summarizing data. Ensure compliance with accounting policies, rules, and regulations. Work with accountants to prepare financial statements and filings. Conduct reconciliations for all accounts, including bank accounts, credit cards, and merchant accounts (Stripe, Dorsia, Resy, Toast, Mews). Implement process checks and monitor internal controls. Maintain confidentiality and ethical handling of financial data. Offer proactive suggestions for process improvements in financial operations. Ensure proper authorizations for all accounts payable and receivable transactions.
Accounts Payable: Establish the AP process in collaboration with the hotel director, culinary director, beverage director, and operations director. Classify invoices by department: Restaurant, Events, Retail, Hotel expenses. Send weekly AP reports to determine which bills will be paid upon approval. Record and track payroll journal entries, including payroll taxes.
Toast Sales / Other Revenue: Record daily sales journal entries via the POS system (Toast, Resy, Dorsia) on an accrual basis. Reconcile and record discounts, comps, sales tax, tips, and merchant fees. Separate sales by category: Restaurant (Toast, Resy, Dorsia), Retail, Events, Tickets, and Hotel.
Reporting: Prepare monthly P&L and balance sheet reports. Request and file W9s throughout the year to prepare for 1099 filings.
Office Management: Create and manage the office budget, ensuring adherence to it by all employees. Work with contractors and maintenance teams to uphold the property’s high standards. Manage filing systems and records.
Inventory: Communicate inventory needs related to office supplies, menus, and service materials (e.g., check presenters, drink/meal tickets). Assist to track and record all incoming and outgoing deliveries.
Communication: Answer phone calls during working hours and manage general information emails. Provide timely and professional responses to internal and external inquiries. Maintain a strong understanding of The Snow Lodge's operations and The St. Regis Aspen property. Foster positive relationships with vendors and negotiate contractor agreements.
Ad Hoc Requests: Handle urgent or time-sensitive tasks as needed.
Qualifications: Degree in Accounting, Finance, or a related field. 3 + years of relevant experience in accounting/bookkeeping, preferably within the hospitality industry. Strong knowledge of GAAP. Experience with office management in a hospitality setting is preferred. Proficient in QuickBooks, Bill.com, and Microsoft Excel. Skilled in office software, including Google Suite. Experience with hospitality systems (Resy, Toast, Payroll, Budget Management Tools). Ability to handle sensitive and confidential information with the utmost discretion and professionalism. Excellent written and verbal communication skills. Strong financial acumen and attention to detail. Ability to work independently and in a team environment. High degree of accuracy and strong organizational skills. Flexibility to manage a fluctuating workload and seasonal demands. Ability to prioritize tasks and manage multiple projects simultaneously. Strong problem-solving skills and leadership abilities. Positive references from previous employers.
Cultural Position Expectations: Maintain a positive demeanor and professional communication with guests and staff. Lead by example in behavior, appearance, and execution of responsibilities. Demonstrate a strong commitment to The Snow Lodge's values of excellence, creativity, and hospitality.
What We Offer: Competitive pay. Collaborative, team-oriented work environment. Opportunities for growth within the company. Discounted employee meals. Seasonal benefits.
Hours: 2-3 days onsite (20 - 25 hours). Extra hours may be required on occasion to assist with business needs. Ad hoc hours as required. We have available shifts all days of the week except Tuesdays when closed.
Pay Range: $25 - $35 per hour, compensation is pending experience. Must provide strong written and/or verbal references from previous employers, demonstrating reliability, work ethic, and professionalism.
Application Process:
Interested candidates should submit their resume, cover letter, and portfolio showcasing relevant work to careers@snowlodge.com.